Important
  • Incoming Links from popular sites are important. If pages linking to you have a high PageRank then your page gains some part of their reputation.
  • Site can be banned if it links to banned sites.Be extremely careful of any out-going links from your site. Don’t link to bad neighborhoods (link farms, banned sites, etc.) Google will penalize you for bad links so always check the PageRank of the sites you’re linking to from your site.
  • Illegal activities will penalize your PageRank and possibly ban your site from Google.Hidden text, deceptive redirects, cloaking, automated link exchanges, or anything else against Google’s quality guidelines can ban your site from Google.
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